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Handicraft & handloom: Crafting a strategy

The land of India is bestowed with crafts, so many that you can keep counting. India has been endowed with a gift that is unique, and yet in abundance. A judicious and intelligent use and development of these crafts can be an inexhaustible benefit that become a lifeline for a nation like ours, feels Manish Saksena

Every state, and within it every little village, in India has its own creative interpretation of its indigenous resources-leading to the creation of a piece of craft that is technically not replaceable or replicable, and is representative of that region.

The gamut is across clothing, jewellery, decor and even daily use objects that pretty much define and, at the same time, are derived from the region's lifestyle patterns.

The quality of the water in the rivers of Gujarat lends the vivid colours to its bandhini craft, and the beauty of these very colours adorn the women and men alike to effectively offset the arid desert surroundings. A fine example of a perfect balance and a perfect harmony among nature, its resources and its consumers.

The context of the times
India is and has been on a road to modernisation and growth. It is bound to go global for it to be a successful and an influential economy. But, where and how does that objective find a place for its crafts, and these micro self-sustainable multi-economies that exist in its villages? How do we globalise them, and yet not take away their self-sufficiency? How do we make them walk the path of modernisation, and yet not uproot them? These are tough questions, which if answered well and strategised through, can help us develop a unique and successful economy that no other nation can replicate, but only envy.

There are simple efforts, and then there are effective, intelligent efforts that have been done in the past to restore, revive and sustain our crafts.

Let us look at some of the key factors that are indisputable, and require a focused thought in order to maintain this very tender balance...

Article Source:http://www.fibre2fashion.com/industry-article/7721/handicraft-and-handloom-crafting-a-strategy

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